Public Relations Manager

$70,000 - $80,000

Sparklight (Cable One)

February 8, 2021

As a member of the Corporate Communications team within the company’s dynamic Marketing department, the Public Relations Manager (also known as the Communications Manager) should be a strong writer in order to execute Public Relations and external communication programs. The Public Manager is responsible for creating and delivering innovative, brand-building communication strategies, plans and content that support the Company's business and financial goals and objectives.

Develop and execute dynamic press and earned media assets to support growing the Company’s reputation, including press releases, media alerts, story pitches, and talking points Lead in the development of relationships with local, regional, trade, and national journalists, bloggers and other media influencers in order to secure positive coverage of the company and its activities Develop customer-facing written and verbal communications, including website and blog content, customer newsletter copy, print and digital asset copy, video scripts, FAQs, letters, and emails Author nominations that highlight both the Company and its executives Collaborate closely with Sparklight’s business leaders on communication strategy; prepare executives and business leaders for media/industry engagements, including media interviews, speeches and company/industry event participation Monitor ongoing trends, news and topics for relevant/timely ways Sparklight can participate in the dialogue Maintain company’s overall messaging platform and ensure communications are on-brand in terms of style, tonality and execution Work with other members of the Corporate Communications team to integrate messaging across external, internal, and social channels to ensure consistency Develop and maintain reporting tools to showcase PR KPIs and measures of success

Bachelor’s degree (B.A.) from four-year college or university in journalism, public relations, mass communications or related field; and a minimum of 5 years related experience within a corporate communications and/or public relations department or PR/communications agency; or equivalent combination of education, training, and experience. Proven track record securing strategic media coverage and executing successful PR campaigns with measurable results Since most of your day will be writing, we are looking for candidates with strong writing skills. Verbal communication skills, demonstrating the ability to clearly communicate information to multiple audiences Must be highly organized, detail oriented and execute on a number of projects simultaneously in a fast-paced environment, acting with urgency and accuracy Strong team player and positive, proactive attitude with great interpersonal skills; ability to brief senior leaders, foster relationships with internal and external teams, and be solid support for immediate team members Ability to think strategically and be a strong executor Proficient in Word, Excel and PowerPoint with a working knowledge of PR/Social tools (ie Meltwater, Sprout Social, etc.)

Bachelor’s degree (B.A.) from four-year college or university in journalism, public relations, mass communications or related field; and a minimum of 5 years related experience within a corporate communications and/or public relations department or PR/communications agency; or equivalent combination of education, training, and experience.

Visit https://www.sparklight.com/about/careers to apply.