Vice President of Communications

Hollie Costello,

Hollie Costello serves as the Vice President of Marketing and Public Relations for Make-A-Wish® Arizona, the state chapter of the 501(c)(3) international wish granting organization, Make-A-Wish®.

Hollie graduated from University of Arizona in 1997 with a Bachelor of Science in Journalism and started her career as a city reporter for the Casa Grande Dispatch. After moving to Phoenix in 2000, she worked as the Editor-in-Chief for three trade publications, merging journalist ethics and copy writing expertise with marketing and advertising requests.

In 2004, she joined Banner Health as Senior Public Relations Specialist for Banner Estrella Medical Center, the first all-electronic hospital built by Banner Health. Her talents in events, writing and public relations moved her around the Banner system, eventually landing at Banner Desert Medical Center.

Hollie was ready for new opportunities when the position at Make-A-Wish Arizona came to her attention in August 2011. She was excited to be able to use her skills to advance the mission of the non-profit while growing brand awareness and supporting the chapter departments.

Hollie was born in St. Louis, but has been a resident of Tempe for the past 21 years. She is a member of the International Association of Business Communicators, a graduate and Past President of Tempe Leadership and a graduate of the American Express Leadership Academy at the ASU Lodestar Center.